The Little Guru

What’s New on the Designer Lanscape…

So what’s new on the designer landscape? Local Fashion Design House: Danielle Frylinck – Launches their ‘Soft Wearing’ Spring Collection


Danielle Frylinck’s Spring 2020 Capsule Collection.

This impactful designer has been creating and crafting fashion to fit the female form since 2016. No stranger to the industry – Danielle Frylinck’s garments have walked the runways and clothed fashionable bodies – for years. In addition to their online portal, the local brand recently launched their flagship store, situated in Parkhurst – Johannesburg.

A peek at the range is a must for the visual palette. Comfortable sense of effortless style – emphasised through key colours and distinctive prints. Natural fabrics, striking tones and simple silhouettes make for a style that easily integrates into one’s wardrobe.

‘Spring 2020 offers you a soft wearing collection made from mostly natural fibres. Comfort is key with a twist to still give you the feeling of ‘dressing up’.

A small capsule collection of pieces that are easy to mix and match with pieces in your current wardrobe. Signature Bowie dresses that can be dressed up or down and linen pieces in clean, crisp lines.’ – mentions Frylinck.

The range boasts a fresh spin on classic styles that have proven successful in the modern-day women’s wardrobe. This paired with local flair and Danielle Frylinck’s steadfast delivery of perfectly tailored pieces. 

Here are our favourites:

Linen Mari Blazer
Billie Skirt
Kwi Tee

 

We look forward to watching yet another season of this ethical designer’s fashion-sprinkle on the streets (and unmapped roads) of Southern Africa.

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